Inspired by the ultimate beauty of plum blossoms blooming in the snow, it’s no secret that Sulwhasoo is a pioneer in the Korean beauty industry for its indigenous blends of medicinal herbs to produce rich efficacious components for their products.
Staying true to its Korean origins, the luxury beauty brand has been launching its ShineClassic Limited Collection annually for the past 17 years in collaboration with Korean traditional master artisans and artists to promote the beauty and value of Korean traditional art. And with the holiday seasons just around the corner, the brand has finally announced the return of the product line!
This year, the collection is formulated using the “Chilbo” method which features seven beautiful gemstones in colours that are typically used in this form of craftsmanship. But what exactly is Chilbo? This traditional crafting technique involves coating metal surfaces with uniquely coloured glaze or enamel, followed by baking it in a kiln. While a particular metal or gemstone has only one colour, Chilbo, which means seven gemstones, is capable of producing a variety of brilliant colours that cannot be replicated with any other techniques.
Along with the theme to showcase the mystique and radiance of peony flowers in full bloom, the 2019 collection introduces two new premium compact products – ShineClassic Powder Compact and Shine Classic Multi Powder Compact.
Inspired by the traditional Korean rock and peony paintings, “Seokmorando”, the ShineClassic Powder Compact features a serene-looking red Peony on a gold background, which adds a subtle yet glamorous look to it. For a rather sophisticated and radiant aesthetic, the brand chose to feature a pink Peony on a navy-blue background for their ShineClassic Multi Powder Compact.
Did you know? “Seokmorando” specifically refers to peony paintings produced for the royal court that feature oddly-shaped rocks. Oddly-shaped rocks symbolize longevity while the peony flowers represent wealth. When combined, it signifies the desire of long-lasting wealth and honour.
The Sulwhasoo ShineClassic Limited Collection 2019 is available at Sulwhasoo’s boutiques in Sunway Pyramid, Mid Valley Megamall, SkyAvenue, KLCC, Mid Valley Southkey Johor as well as selected Parkson departmental stores, AEON Mid Valley, AEON Tebrau City and Isetan The Gardens.