Etude House’s First Flagship Store In Malaysia Aims To Give A Fun, Interactive And Personalised Experience

Korea’s No.1 youth cosmetic brand, Etude House to open its first flagship store in Sunway Pyramid on 18th August, and they have exciting offerings to look out for!

With 2,455 sqft store layout, the space is decorated with sweet colour-themed and trendy mood interior in line with the brand’s Makeup Play DNA. They’ll have more than 1,000 product lines for you to choose from like cosmetics, skincare, body care, perfume, hair care, nail colours and more.

With the idea to provide a fun experience for customers to “discover their own unique beauty”, fans can enjoy the ‘Find Your Look’ feature where you can watch any one of the  9 step-by-step video tutorial from the ‘Etude House Signature 9 Looks’ to help you find suitable products and looks best for you.

Besides that, you can also take advantage of the interactive zone to select the perfect cushion compact for your skin and makeup studio for free and easy access to professional makeup services.

That’s not all!

Together with the grand opening, Etude House will be releasing its first ever ‘Dear My Glass Tinting Lips-Talk’ collection. It carries 20 lipstick colours as well as 20 lipstick cases in a variety of designs from pop art inspired to quirky pastel hues that you can mix-and-match and customise to your liking. So just be prepared to have a hard time picking one (or more) of those lipstick cases!

Take the lipstick to a-whole-nother personal level by engraving any of the Lips-Talk lipsticks. You’ve got an option to engrave your name in one of these three languages  – Korean, Malay and English. Retail price is RM70.

We suggest you come on over to the grand launch of the store as you’ll be able to get a free engraving service with the purchase of the complete Lips-Talk set (lipstick and casing). There will an exclusive 20 percent off the original price (RM56) for that date only.

The grand opening will happen at 10am, 18 August 2017 at Lot G1.76 & G1.77, Ground Floor, Sunway Pyramid Shopping Mall.

We’ll see you there!


Photography: Etude House

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