H&M’s 2017 Holiday campaign film will star Nicki Minaj alongside Jesse Williams and John Turturro.
H&M’s holiday film this tear tells a story of a parallel fantasy world filled with memorable characters. Directed by Johan Renck, the film is a modern take on classic fairytales and centres around a heroic little girl who tracks down the evil brother of Santa Claus in order to save the holiday season from his selfishness.
The film features a very special guest star– Nicki Minaj! The rapper stars in two roles you’re probably not used to seeing her in: as the mother of the little girl as well as the fabulous fairy named the Wisest Thingy.
“I love the film’s over all empowering message. I love seeing this young girl become the champion that lives in all of us. There’s always magic in the air during the Holidays,” says Nicki.
Actors Jesse Williams (Grey’s Anatomy) and John Turturro (The Big Lekowski, Transformers) also play dual roles – Jesse as of the father and the supernatural Fastest Fairy, while John takes on the part of both Santa Claus and Santa Claus’ evil brother.
Besides the film’s amazing cast and touching message of caring for one another, it’s also a great way to see the H&M Holiday collection in motion, which the film’s stars don throughout. The collection will be available in stores and online during the Holiday campaign period starting November 9.
The entire film will go live on hm.com on November 28, but until then you can watch the teaser film below: