Sudanese Model Anok Yai Is The Perfect New Face Of Estée Lauder’s Double Wear Foundation

As much as we love all things beauty here at FEMALE, there’s one thing we think the beauty world could get better at– being more inclusive.

While we’ve come a long way in recent years, one of the brands that embraced this idea of diverse beauty from very early on is Estée Lauder. Long before Fenty Beauty’s amazing 40-shade range of foundation, we had Estée Lauder’s Double Wear Foundation, a long-wearing foundation that incorporated an impressive range of skin tones and undertones.

Fittingly, Estée Lauder has introduced the new face of their newly-expanded Double Wear Foundation shade range (56 shades!) and it’s none other than Sudanese model Anok Yai!

Anok is best known for being the only other black model – after Naomi Campbell – to open Prada’s runway show. And now she’s making waves in the beauty industry too!

“To be a woman of color representing an iconic brand that has continuously been at the forefront of beauty is an honor,” Anok told Allure. “I hope to be an inspiration to young girls and women and encourage them to feel undeniably beautiful.”

Representation matters, and it’s wonderful to see that Estée Lauder is giving dark-skinned women the recognition they deserve by creating makeup shades for them… and by choosing spokespeople like Anok.

Watch her talk about her role below: