While commonly lumped together as “Asian beauty”, Korean and Japanese makeup trends actually could not be more different!
Diving into the differences between the two is an article for another day, but briefly: Japanese makeup focuses on enhancing features, creating a very clean, pretty, and polished look. Generally, sheer textures and washes of natural colour are the way to go with Japanese makeup.
But don’t just take our word for it: go straight to the source with these Japanese beauty gurus on Youtube! It can be a bit challenging to navigate the language barrier, but don’t worry cos we got you.
Keep swiping for 6 of our favourite Japanese beauty Youtube channels that’ll teach you everything you want to know about Japanese makeup.