18 Reasons You Should Buy M.A.C Cosmetics’ Viva Glam Lipstick

Every one of them will make you feel good!

World Aids Day falls on the 1st of December every year since it was first introduced in 1987 but at M.A.C, it’s World Aids Day every day. Three words: the M.A.C AIDS Fund. It is the heart and soul of M.A.C Cosmetics since its establishment in 1994 to support men, women and children affected by HIV/AIDS globally. How? The best example is the MAC Viva Glam Lipstick and Lipglass.


Just through the sale of the gorgeous lippie over the years, M.A.C has exclusively raised more than $340 million (US), donating 100 per cent of the sale price to fight HIV/AIDS. Don’t believe what a big difference each person makes when buying ONE Viva Glam lipstick? These are what ONE Viva Glam can do:

1. Give your lips a colour that is oh-so-sexy and oh-so-gorgeous!

2. Purchase 254 condoms to prevent the transmission of HIV.

3. Provides client and nutrition services for 13 people living with HIV/AIDS.

4. Provides fresh fruit, vegetables and grocery essentials to a mother and child affected by HIV for a full week.

5. Purchase 200 new syringes, which are given to drug users in exchange for used needles to prevent HIV transmission.

6. Purchase 151 safer injection kits (cooker, cotton, tourniquet).

7. Provide 32 Safer Sex Kits which include condoms, lubricant, and instructions.

8. Provide a clean, safe place to sleep for two nights for one resident living with HIV/AIDS.

9. Provide 45 minutes of lifesaving HIV prevention skills to a group of 75 women and girls.

10. Buy 10 individually tailored, nutritious meals for a person affected by HIV/AIDS.

11. Purchase one rapid oral HIV test.

12. Provide crisis counseling to a person living with AIDS who is also struggling with drug addiction, mental illness and homelessness.

13. Provide a new job interview shirt and tie for one resident at an HIV/AIDS housing organisation.

14. Provide 30 minutes of training for 20 medical providers on integrating HIV prevention and reproductive health.

15. Provide a move-in kit for a client moving into a new housing, including cleaning materials, toilet paper, laundry soap, dishes for one person, lightbulbs, etc.

16. Buy 24 female condoms to prevent HIV, sexually transmitted disease and unwanted pregnancy.

17. Buy a pair of school shoes for a child orphaned by AIDS.

18. Test 14 pregnant mothers for HIV.

Since the holiday season is here, M.A.C Cosmetics have wrapped up their Viva Glam lipstick in an extra special (also, glittering red) bag — the limited edition Viva Glamorous Bag (RM153). It comes with RiRi’s signature shades: the Viva Glam Rihanna Lipstick in frosty blue-red (frost) and the Viva Glam Rihanna II Lipstick in warm mauve with silver frost (frost).


Alternatively, there is also the new Viva Glamorous Lip Palette (RM153) where six of M.A.C’s most iconic Viva Glam shades have been put together for the first time EVER! And yes, every cent of the selling price of Viva Glam goes toward helping women, men and children living with and affected by HIV/AIDS.

On a general basis, that’s how you can help with the fight against AIDS but there’s one other ‘weapon’ that has been made possible thanks to the M.A.C AIDS Fund — It’s Not Over. It’s a feature-length documentary film that offers a global audience an inspiring insight at how young people today are facing the challenges of HIV through the perspective of renowned filmmaker Andrew Jenks.

There are no stats involved (okay, maybe a little), no extensive science-y explanations, and no charts or graphs to compare. Instead, It’s Not Over tells the story of three young people from different parts of the world who are living with or affected by HIV.

itsnotover andrew jenks

Their tale is no sob-fest; rather, it’s refreshing and empowering. It really sticks to you while actually teaching more about the epidemic in a way that stats can’t show you. There’s Paige, a 19-year-old college freshman from the United States, who was born with HIV and suffered with batttling the stigma of the disease before overcoming it to advocate for HIV/AIDS awareness.

There’s Lucky, a teacher and mentor who doesn’t have HIV but lives in a South African town that has some of the highest rates of HIV in the world, and works with an AIDS organization that teaches youth prevention through soccer. Then tere’s Sarang, an Indian playright living in Mumbai who has HIV and is openly gay in a country that outlaws homosexuality.

Watch the trailer below for a sneak peek!

We recommend you give it a look when it comes out on iTunes (and other platforms) come February. It’ll open your eyes.

“Of the 35M ppl living w/ #HIV today, 19 million don’t know that they have the virus.”


“When days are dark, friends are few.”

X #ItsNotOver

For more information on the film, including cast biographies, exclusive clips, ways to get involved, and more, visit: www.itsnotoverfilm.com.


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